A number of major news outlets got burned in 2002 on a fake story about blondes going extinct. The idea that blondes will soon be non-existent is not a new one, as you can see by reading the story below. "Blondes to be Extinct" ran in the March 7, 1907 New Oxford Item (New Oxford, Pennsylvania).

Another man has come forward to declare that the woman with the golden tesses is doomed, says the New York American. This does not mean that she is to be absent next summer from the beaches, when her bathing suit is of the proper color, or that she is not to be found the next Winter, wearing a white veil to accentuate the head of hair nature or a chemist designed for her.

But in about six hundred years the blonde will be a curiosity. She is to join the horse with five toes and the dodo. The leading lady doing Ophelia in a play by Shakespeare will not be able to wear her own hair unless she violates tradition. The color will predominate in the department stores around Christmas time and still be a favorite for dolls.

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